Copy Tips with a Cheeky Welsh Twist. Yep…You Found the Blog!

Do you have power over your customers? As in, do they play by your rules…or do you bend to theirs? I’m asking because, last month I got a live demo in sovereignty: how to set your own unbreakable rules…and charge eye-watering fees. Twas in Ohio. I was out there for a conference hosted by my [...]

Have you seen Nissan’s latest car? It’s called the X-TRAIL 4DOG – designed specifically for dog owners. It’s a stroke of genius. I mean, I’m a cat person. I have no dog. But this car is so cool, it makes me want one. See, it’s not a token dog model. They haven’t just tossed a [...]

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