“How do I win back lapsed clients?”


Happy Q&A Tuesday! Here’s a neat little question from Mike:

“Hi James, are there ways of re-engaging with lapsed clients?”

Hmm. This is fodder for a book or conference, not a digital quickie. But still –

Put up with my voice for 7’37” and I’ll give you a bag of ideas.

It’s not the full answer by any stretch. But to quote Julie Andrews, it’s “a very good place to start”…

Got a Question for Next Week? Ask Away!

Meet the Author

James Daniel

You might not know who James is...but you've probably read his copy. Through high street clients like Hidden Hearing, or big gun marketers like Jonathan Jay and Chris Cardell. His words are out there, pulling in new business every month. What else? Well his books, Do You Talk Like That at Home? and Direct Mail 101 will help you squeeze out more sales. Oh yeah - and his next book Before You JFDI will help you plan your next campaign. Get on the list for a free advance copy here.

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