Can You Break The Perfectionist Curse?

Here’s a tricky question from Sandra, for a sunny Q&A Tuesday:

“Hi James – how do you know when your copy is good to go, so you can stop editing and get it out the soddin’ door?”

Hmm. Sandra might be asking the wrong guy. OCD types like me edit way more than we should! But I can tell you how it should be done…and explain why people like me will ignore this and keep on obsessing.

This’ll take 7 minutes out of your life, but it could save you hours. Click above.

Got a Question for Next Week? Ask Away!

Meet the Author

James Daniel

You might not know who James is...but you've probably read his copy. Through high street clients like Hidden Hearing, or big gun marketers like Jonathan Jay and Chris Cardell. His words are out there, pulling in new business every month. What else? Well his books, Do You Talk Like That at Home? and Direct Mail 101 will help you squeeze out more sales. Oh yeah - and his new book Before You JFDI will help you plan your next campaign. Grab a free copy here.

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